Archive for the ‘Social Media Marketing’ Category

Whether you love it or hate it, social media is here to stay. Instead of fighting against the inevitable, how about hooking up your book wagon to a horse that can lead you to more readers? I’m talking about making effective use of social networking tools, such as Facebook Fan Pages, to connect with the people who love your books as well as round up new readers looking for a good story.

One way to attract readers is to create a Facebook Fan Page. Facebook Fan Pages are micro sites on Facebook dedicated to sharing information about a variety of things including a specific business, product, artist, service or, in this case, a novel. A fan page on Facebook provides a place for lovers of your book to congregate and talk about the characters, the plot and provide you with constant writing motivation by poking you, incessantly, for a sequel.